Marketing

Smiling business man working at cafe

Diary use & Clear Communication using Cellphone Reminders

The following notes below are all very good reasons why you should utilize a management communication diary: Diary = Communication system = All management = Same page = Same Picture Write clear and use one line at a time per sentence. When tasks or Jobs are done tick them off and contra sign. WhatsApp groups […]

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Woman freelancer leafing through pages of a diary in a coffee shop. Entrepreneur working in cafe. Business woman uses paper reminders and schedules. Girl writes notes diary, makes business plan

Daily Management Mental Reminders List

When I become busy and bogged down for short periods during the year, I developed this list, to keep me on track with all my responsibilities. I found it extremely challenging at times to remain focussed and to get my head back into the game when random events interrupted my day. Apart from the fact that

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Waitron, Service, Motivation & Flow

Meeting & Greeting Guests People buy from people they like. You need to think fast, understand the approaching clients’ dress and body language quickly, and act. Have your “ice breaker” ready, and give them an unconditional positive smile! Give them a warm welcome however be careful not to overdo the welcoming and cause it to

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Woman in restaurant displaying body language that shows she is unhappy with the service

The art of speaking the unspoken language, The Art of Body Language.

The unspoken language of reading the other person’s non-verbals projected to you during an interaction. The unspoken element of communication. There are too many signals to mention and we will only discuss a few of the more obvious indicators of non-verbal language.  What is a person really telling you or to the contrary, what is

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Manager on floor with waitrons guiding them

Managing by Walking Around

It is not possible for you to know what is happening in your restaurant if you remain stationary in one place. Become and remain informed by walking around and communicating with your team. Do not become predictable and never follow the same route while you are moving through the restaurant. Use this opportunity to follow

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Best restaurant - Smiling chef showing "perfect" hand sign

How do you become more than just another restaurant?

“ Local is lekker “drives the fact that you support local. From the locals to the locals this will support and drive the fact home that you are not just there to take from the community you also give back and build. Volunteer services in your local community. Drive a vegetable garden for the local

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Restaurant Marketing - Person taking photo of image with social notifications

Restaurant Marketing for 2021 and Beyond

How can we imagine restaurant experiences to change going into 2021 and beyond? Sit down and rewrite your business plan for 2021. Sales. Staffing. Update operating procedures. Equipment. Menu. Ingredients. Marketing. Reactivate loyalty base clients. Financial.  Considering the Covid pandemic, many things have changed and normal sit-in dining has especially changed. Take away delivery meals

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Green knife and fork embedded in grass, flowers and butterflies

Responsible and sustainable Food Sourcing

A responsible and sustainable food sourcing network eliminates risk in the chain from the growing to the consumer. This network will ultimately support the responsible people in the network to grow food responsibly and supply to like-minded people to ensure that the responsible consumer receives a product that is free of harmful elements not only

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Illustration of rewards and loyalty system for restaurants

Loyalty & Rewards Program

Reward loyalty on each and every visit We asked customers how likely they are to dine at restaurants that offer loyalty programs over those that don’t. Sixty-eight percent of customers say they are “somewhat” or “very likely” to dine at restaurants that offer loyalty programs over those that don’t. Of the customers that said that

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Four walls marketing strategy

Four walls marketing strategy.

The four walls strategy includes everything within the four walls of your business. Starting from the inside and looking outward. The maintenance and repair of your business. The way your staff appears, their uniforms, the way they behave, the smells the guests experience while they wait, and eventually the experience that you create for your

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